FDCA Market My Business Hub – Don’t miss our exciting new resources for the new year!
Marketing your business to prospective educators and families is an important way to make sure your family day care stands out from the crowd.
Getting it right can be crucial in determining your success.
That’s why FDCA has developed the Market My Business Hub.
With over 30 years of experience in promoting the sector, the Market My Business Hub will take the hassle out of marketing your family day care – giving you more time to get on with the job of providing quality education and care.
The Market My Business Hub is exclusively available and FREE to FDCA members and has been created to support our members in promoting and positioning their family day care business with a consistent and contemporary look and feel.
Our suite of resources available through the Market My Business Hub, including a new series of videos that showcase family day care and family day care educators, and have been developed using extensive market research and stakeholder consultation.
When you use the Market My Business Hub, you can be confident that your message resonates with what matters to your audience.
Through the Market My Business Hub, you’ll find:
- Promotional videos that showcase family day care andreal family day care educators
- Email banners
- Social media images (promotional graphics)
- Custom logos
- Media assistance (ask FDCA to help you develop a media release)
New content for 2022
To provide you with even more opportunities to promote your service, we’ve made a few new additions to the Market My Business Hub, including posters, postcards and a full suite of videos that showcase family day care like never before!
To check out our amazing testimonial videos and hear real educators talk about the benefits of family day care and a career in the sector, click here. You can also see our new “This is family day care” video by clicking here.
To access the latest material available on the Market My Business Hub, simply access your FDCA Member Zone.
If you haven’t accessed the Market My Business Hub before, we’ve created a short video to show you how it works and listed some instructions below to help.
How does it work?
You can access and order material from the Market My Business Hub by following these four simple steps:
1. Log into your FDCA Member Zone
2. Select "Market My Business" from the main menu
3. Select the marketing resources you would like to order (you can also view samples before making a selection)
4. Complete the relevant online forms with the details you would like on your material.
All that’s left to do now is wait for your customised digital materials to arrive in your inbox and rest easy, knowing that FDCA guarantees a maximum 10-day turnaround on all orders.
While you’re waiting... why not plan how you will use your new marketing materials?
Please note that brochures, flyers, postcards and posters are provided in soft copy only (PDF format).
Activating my FDCA Member Zone
To activate your online account:
1. Click here to activate your free account (for the best experience, use the latest Chrome browser)
2. Enter your service’s registered email address
3. An email will then be sent to your email address; click on the 'create password' button
4. Create and confirm your password
5. Click here to login and enter your FDCA Member Zone.
We hope you enjoy exploring your Market My Business Hub and we look forward to helping you continue to grow your family day care business!
REMINDER - Family Day Care Australia 2021 Membership Survey
On 30 November 2021, FDCA members were emailed an invitation to take part in our 2021 Membership Survey. The email was sent by Survey Matters, an independent research firm that has been engaged to collect responses on behalf of FDCA so that you can be sure that your feedback will remain confidential.
We are inviting members to participate in the survey in order to have your input provided into our 2022-2024 Strategic Plan.
As a member-driven organisation, your contribution to the development of FDCA’s strategic goals and objectives is critical to the delivery of our mission.
By completing our 2021 Membership Survey, you’ll be a part of shaping our future initiatives, events and resources to represent, support and promote our members and the family day care sector across Australia.
Members who complete the survey will also go into the draw to win 1 of 5 free, full registration tickets to the FDCA 2022 National Conference, taking place in Hobart from 15-17 September 2022.
Get your FREE 2022 FDCA Wall Planner
The new 2022 FDCA Wall Planner is available now for all FDCA members to download via your FDCA Member Zone.
The Wall Planner notes several important dates highlighted including school terms, public holidays, and key events for the sector such as National Family Day Care Week, National Engagement Program Forum dates and the FDCA 2022 National Conference.
Two sizes of the Wall Planner are available:
- a large A1 landscape sized version which displays all 12 months of the year (this version is best printed using a professional printer or through a retailer such as Officeworks); or
- a smaller A4 portrait version which displays one month per page (this can be printed at home or at the office).
To download your FREE Wall Planner, simply log in to your FDCA Member Zone and access the Factsheets and Resources section.
If you haven't yet activated your FDCA Member Zone account, click here to enter your registered email address and commence the activation process.
Refresh your QIP for the new year
Quality Improvement Plans (QIPs) assist services in driving continuous improvement under the National Quality Framework (NQF) and are an essential tool for self-assessment and critical reflection.
As the year comes to a close, we encourage our members to take the time to look over their QIP and ensure it accurately identifies and reflects on areas of strength, areas of improvement and a current assessment of your programs and practices.
For support in this process, you may wish to take advantage of ACECQA’s new online modules covering a step-by-step look at a QIP development and review.
To access the new online modules, click here. For additional information on QIPs under the NQF, visit ACECQA’s website here.
FDC Educator Hacks - Exclusive holiday edition!
Keep an eye out for the announcement of a special edition of our FDC Educator Hacks series, on the FDCA Facebook page.
The FDC Educator Hacks series, launched earlier this year, has proved incredibly popular with our members as a way to share easy and affordable activities, programs and ideas linked to the National Quality Standard (NQS).
We’re excited to bring it back one last time for 2021 in celebration of the year that’s been and the year to come!
Entries will open this Friday 10 December 2021, where the theme and prize will be revealed.