Level Up Your Business with FDCA’s new Family Day Care Locator Marketing Packages
One of the most exciting upgrades to the FDCA Family Day Care Locator is the introduction of three new Marketing Packages.
The introduction of our new Marketing Packages means that you will have the ability to give your Family Day Care Locator listing unprecedented exposure to families who are searching for early childhood education and care in your area.
We know that every educator and service has different needs, so we’ve tailored each Marketing Package to include a unique level of promotional support.
Each package contains benefits that will enable you to customise your Family Day Care Locator listing and make it stand out from the crowd.
The Essential Package* will provide you with a free listing on the Family Day Care Locator and accompanying profile page. When subscribed to the Essential Package, you can personalise your business name, vacancy and opening hours along with the addition of one photo and text to your profile page.
By default, all members have received a subscription to the Essential Package at no additional cost to their FDCA membership.
The Essential Package you enable you to retrieve your Family Day Care Locator enquiries from your Locator Inbox via your FDCA Member Zone. You will also receive email notifications when a new Locator enquiry is placed for your family day care business.
The Essential Package includes:
A free listing on the FDCA Family Day Care Locator
The option to update your business name
Your own profile page (including its own unique URL)
The ability to customise your profile page with an image and text
Display of vacancy information and operating hours
If you're looking for information on how to manage you Family Day Care Locator listing,click here.
Take your listing to the next level!
If you want to level up your locator listing and profile page, the Professional Package is for you.
With the Professional Package, your locator listing and profile page link will surge to the top of the search results in your area as one of FDCA’s Featured Listings.
You’ll also unlock full access to additional marketing and promotional features.
For only $7.95 per month (that’s less than $1.85 per week^), the Professional Package will allow you to add an image gallery and video content to your profile page along with specific information about your business such as specialisations, qualifications, fees, age ranges and other inclusions.
You’ll also be able to embed links to your social media accounts and pages, your website and include an extra description about your family day care business that will appear on the search results page!
The Professional Package includes:
A Featured Listing, shooting your listing to the top of the search results list in your local area!
An image gallery for your profile page, allowing you to showcase your family day care environment to families.
The ability to embed your own video content onto your profile page; tell the story of your family day care business though the power of video!
The option to list your specialisations to help you stand out from the crowd.
The choice to add your qualifications to your profile to show families the level of study you have obtained.
Share your fees, the age range you provide care for and any additional inclusions you provide as part of your family day care.
An additional short description included on you listing in the search results list; provide families with a short preview about your family day care business.
The Professional Package is ideal for educators who are looking to welcome new families, or educators that are starting out and want to dip their toe in the water for a month with a Marketing Package upgrade.
Dominate your local area!
The Enterprise Package has been created for those who want their digital footprint to dominate their local area.
The Enterprise Package will include everything from both the Essential and Professional Packages, as well as your own Google Ads campaign that will direct traffic from Google straight to your Family Day Care Locator profile page.
This fully automated Google Ads campaign means you don’t need to worry about setting budgets, keywords or any other settings; you’ll receive all the benefits of a Google Ads campaign while being able to focus on the business of providing quality education and care.
At $49.95 per month, the Enterprise Package is the ideal option for educators looking to start their career off with a bang, and those with a steady turnover of children. It’s also a great option for educators looking to fill vacancies throughout the year.
The Enterprise Package includes:
Your own automated Google Ads campaign that promotes your family day care business.
Google Ads promoting your family day care business in Google Search and Google Maps.
Automated budgeting and keyword management.
A campaign that targets your local geographic area.
Traffic funneled directly back to your Family Day Care Locator profile, providing you with the opportunity to showcase your family day care business and create more leads.
The ability to switch the campaign on and off on a monthly basis, meaning you can switch your campaign on when you need it.
How do I upgrade my marketing package?
Upgrading your Marketing Package is easy!
Simply log into your FDCA Member Zone, click on the My Locator Listing tab and select the Marketing Package option.
It is then as simple as selecting the package that you wish to upgrade to. Once your package has been upgraded, you will receive access to all the features that come with the package.
If you would prefer to upgrade your Marketing Package over the phone, please contact us on 1800 658 699 and we can help.
Before upgrading your Family Day Care Locator Marketing Package, please be sure to read the terms and conditions.
*All members have been placed on the Essential Package by default.
^Based on the cost of a Professional Package over 12-months